The Big Trunk Trail is here

The Big Trunk Trail has launched and is the biggest, most unique outdoor public art event Luton’s ever seen. There are over 30 vibrant elephants that you can see for free at the family friendly art trail around the town’s key landmarks. We are proud to be Artistic Partner for the trail.

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This event is brought to you by Keech Hospice Care in partnership with Wild in Art, and each large elephant has been sponsored by a business and each has been designed by an artist. There are elephants sponsored by Luton Town Football Club, University of Bedfordshire and Whipsnade Zoo, and Love Luton are the Project Presenting Partner for the overall trail, whilst Luton BID is Trail Progress Partner.

At The Mall we have also sponsored a beautiful elephant called Shine Bright, designed and painted by local artist Beverley Sweetman - you will be able to see her just outside The Mall. You may also have already seen some sneak peeks on our social media. We also have 14 adorable baby elephants, decorated by local schools and community groups, on display in The Mall. 


Some of our retailers have also got involved and are offering some deals. To receive the offers all you need to do is scan the QR code located on the BID’s elephant and the offers will pop up. Then show this offer to the store to receive it.

  • Head to Don Millers for a bit of lunch and get 10% OFF catering products and hot drinks when  spending over £5
  • Take a short break from the trail and head to Superdry and get 3 Men’s Orange Label T-shirts for £45.
  • Then finish your day with dinner at Sizzle n Grill and get 10% OFF* your meal.
  • Laser Clinics UK are offering a free underarm laser hair removal treatment 

Plus Kids Club members can get a FREE gift** when they visit the Ask Me Point. Don't worry if you're not a member, visitors can sign up any day during the trail. Full details here.

*first 100 people
**one per member during the trail, whilst stocks last