What's on - Shoppers Grab a Bargain, or a Job, on Facebook and Twitter with The Mall, Luton

25 January, 2010

Shoppers in Bedfordshire can now find the very latest offers and the hottest bargains on the pages of their favourite social networking sites:Facebook and Twitter.

The Mall, Luton has just launched a new initiative designed to keep local shoppers up-to-date with special offers, promotions, details of upcoming events, and even the latest job opportunities from all of the stores in Bedfordshire's largest shopping centre. The team at The Mall will be updating Twitter and Facebook daily, and will even be posting pictures and videos of events in the shopping centre as they happen.

Local people will be able to read the latest @themallluton tweets on Twitter and visit The Mall, Luton Facebook page to find out what is happening that day in the shopping centre, and then pop in to take a look, or be the first to bag that bargain. The updates will contain everything from details of new store openings, through to individual buy-one-get-one-free offers; and from the launches of exciting new product ranges to a mention of a single, fabulous pair of shoes. There will also be competitions and promotions specifically for the online fans and followers of The Mall.
 

The Mall, Luton will also be using the updates to support local charities and community activity by promoting relevant news and events from these organisations to a wider audience. and login or register. To become a fan on The Mall, Luton Facebook page login to www.facebook.com  and search for The Mall, Luton.

With the new £20m redevelopment due to open this autumn, The Mall, Luton is committed to creating a vibrant and exciting environment for local people, and a bright and modern shopping centre that Luton can be proud of. Developing new ways of communicating with local people is part of the plan to really put The Mall at the heart of the community.
 

To follow The Mall, Luton on Twitter simply visit www.twitter.com/TheMallLuton

End.
 

Notes to Editors:
 

The Mall is the leading owner and operator of community shopping centres in the UK. The Mall currently owns 19 shopping malls throughout the UK and sees around 4 million shopping visits a week. The Mall Fund is a specialist property fund managed by Capital & Regional. Aviva Investors is Fund Manager.
 

The Mall, Luton houses 117 retailers and sits in the heart of the town centre in Luton. The £20m redevelopment of The Mall Luton, due to end autumn 2010, is currently taking place to remodel the St. George's Square end of the centre. The redevelopment will provide over 75,000 sq ft of high-quality new shopping, with cafes and restaurants opening onto the recently redeveloped square.
 

The Mall is committed to Luton as a major destination and is confident this development will provide the best possible shopping experience and has already secured TK Maxx as an anchor tenant in this new development.
 

Visit www.themall.co.uk - Shopping as it should be
 

This press release has been written and distributed by Flowing Ink. For more information or images please call Danielle on 01582 487223 or email danielle@flowingink.co.uk.
 

www.flowingink.co.uk.
Ref: TML/MR002

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