Primark - Menswear spring/summer 2016
From refreshed interpretations of sports luxe, to 50s-inspired linen separates and palm prints, our menswear selection had a little something for every sartorial preference. Looking for something smarter? Head over to Farrell or our beautifully finished tailoring to get suited and booted. On hand to explain the collections in full was Marcus Rigg, our menswear design manager.
"Undercurrent is our transitional trend. Inspired by the movement of water, the colour palette comprises a range of aquatic tones; from deep navy to pale blues, with grey and neutral accents. There is a strong sports luxe theme, with a balanced mix of formal and casual wear. Key pieces include the transparent nylon jacket, linen-mix flight jacket, the fishtail parka, waffle weave shirts, and the water print sweatshirt."
"Tangiers Express is a journey through north Africa and Morocco. The biggest story is linen, with granddad shirts, chinos and shorts all key products. Texture is also an important theme, with the waffle weave 50s short sleeve shirt, distressed denim jeans, jacquard knit tees, and canvas footwear as key highlights. Printed shirts, T-shirts, and backpacks are inspired by local textiles."